What common financial mistakes keep real estate agents broke?

Common mistakes keeping real estate agents broke include overspending on low-return lead sources, failing to track net income per transaction, and ignoring high referral fees and brokerage splits. Agents often overlook the total cost per closing, and without strict budgeting, their expenses exceed profits. To avoid this, agents must analyze unit economics carefully, cut unnecessary marketing costs, and build sustainable lead pipelines through referrals rather than paid portals.