Neutral paint colors, like soft whites, grays, and beiges, create a clean, bright backdrop that appeals broadly to buyers' tastes. They help rooms appear larger, well-lit, and easy to personalize. Neutral tones avoid distracting bright or bold colors that can alienate potential buyers or make spaces feel smaller. Applying fresh neutral paint makes photos look crisp and inviting online, helping buyers visualize living in the home. It’s a cost-effective update that builds trust and encourages stronger offers.