Why are mobile-optimized interactive floor plans crucial for real estate?

Mobile-optimized interactive floor plans are crucial for real estate because over seventy percent of property searches occur on mobile devices. Floor plans designed for touch-friendly navigation allow buyers to pinch, swipe, and tap layouts seamlessly, enhancing user experience. This accessibility increases engagement, reduces guesswork, and speeds up the buyer decision process. Mobile optimization ensures agents meet modern buyer expectations and stay competitive in fast-moving markets.